TRAINING
Confidently navigate the rules for compliant digital marketing.
This CPD-accredited, half-day course explains the regulatory framework for lawful electronic marketing, helping you understand when consent is required and how to demonstrate compliance.
Through accessible explanations, real-life examples, and case studies, you’ll explore the interplay between the Privacy and Electronic Communications Regulations (PECR) and the UK GDPR, with insights into upcoming changes from the Data Protection and Digital Information Bill.
By the end of the session, you’ll be equipped to send lawful marketing communications, manage consent effectively, and respect individuals’ marketing rights.
2026 Dates:
Further dates potentially available by request – contact us now!
By the end of this course, you will be able to:
This course is ideal for:
You’ll leave this course with a clear understanding of how to conduct compliant electronic marketing, confidently manage consent, and stay ahead of regulatory changes affecting your digital campaigns.
Intermediate courses are for participants with a solid understanding of the topic, offering a deeper dive into specific areas through practical exercises, examples, and case studies.
Advanced courses are designed for participants who want to build on their existing knowledge and gain a deeper understanding of how to implement and manage complex requirements effectively.